Saturday, August 24, 2013

How to Start an Advertising Agency

                           " Creative without strategy is called art,
                           creative with strategy is called advertising."
                                                              -Prof . jef I. Richards

You can build up a home based ad agency. If you have gone university or college and earned a degree in advertising or communication studies, I think it is still a great challenge to find excellent job in your chosen field. I think the best way to get an advertising agency depends on the type of sales wish to you and what's they like. In many time you will need to college or university's degree, although it is not regular. But you can't think that academic degree in not need to this field. Having an experience is one of the fastest way to become an advertising sales agent. If you like this job you should do something about advertising, business, marketing or financial activities. It will help you to learn about the process.
           
What's you will need? 
Computer with internet access
Cell phone

Design Software
Digital Camera
Scanner
Fax
High quality color printer
Copy machine
Business Cards
Envelops
  
          

Qualification   
Knowledge of design, writing skill, communication skill, layout, working experience  with  public figure, photography etc.

 What you do
Nowadays many young people like this sector. To get benefit you will need to have some experience from largest company. You could specialized you sector as a result the company ( who will give you agency ) will fell trust. There are many steps to success in this field. Some are given below.

1. Business Plan
The first thing you need to do make plan that what's your objective and how you are going to accomplish them. You have to know that start up cost, payroll, space in your office etc. Because it will make your goal.

2. Show your portfolio
If you have an experience in an accounting service then you will show your agency.  Because most of the advertising agency expect it. In this field experience is first capital.

3.  Make professional relationship with agency
When you will start an ad agency you will visit various newspaper, agency and meet with them and let know them how can do these work.

  
4. Start a website
Nowadays web based business is very popular. Internet is becoming day by day for finding tools. In this way you can discuss with your client. So if you can build like this web site, I think it will help you.

5. Start virtual advertising
Many companies are interested in advertising in this way. So you can take this opportunity. You need to develop your site and let know your agency where are you their ads.  

6.  Start up cost
You have a little cost to begin your business in a small way. Approximately $7,000-20,000 US dollar.

Key to success 
Every clients will expect good and they will expect you to complete work by short time. So be careful don't break any promise. I think advertising is a great occupation because it's inspire everyone and connected to directly business work. On the other hand you can take some staff full time or part time although it's expensive in first time. After all it's can help you for growing your business.

Advice 
When you will choose any agency or company, you should meet directly with the owner.
You really run into problem but it's not for long time.

1 comment:

  1. If you want to learn how to start your own advertising agency check the below link; http://homeearnings.net/how-to-start-an-advertising-agency/

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